Aug 18 2006
YouTube vs. The Music Industry
YouTube.com has become one of the biggest Internet success stories ever. What started in February 2005 has grown into a 100-million visits per day site. It seems everyone loves video. Now, YouTube is taking things to another level:
On Thursday, [YouTube] declared its intention to become a mainstream entertainment player, announcing plans to post on its site a copy of every single music video ever made. Like the rest of its content, they would be free to view and download. It is that innovation that net watchers say could threaten Apple’s iTunes service, which charges users to download videos.
Every single video EVER made? The scope of that statement is hard to imagine. All the bands who have produced videos; from mainstream acts to garage hacks. They do think BIG at YouTube.
We have seen the music industry go nuts in the past over downloading songs. What do they think about music videos?
Music executives have asked YouTube, founded in February 2005, to police its Web site for unauthorized use of copyrighted music and videos in users’ homemade videos. The music companies have also asked YouTube to pay licensing fees for any copyrighted content.
“We have sent notices to YouTube,” the Recording Industry Association of America said in a statement.
“We look forward to working together with YouTube and similar sites to find the best solution for these sites to fulfill their legal responsibility to protect copyrighted material.”
It would appear the RIAA has learned from their past mistakes. It’s about time the RIAA starting to realizing the market-place has changed. We don’t want our MTV anymore, we want our videos wherever we are and we want them now. YouTube has proven that.
Others blogging:
- YouTube’s going to publish music videos
- YouTube to Host Music Videos, Every, Single, One!
- New features for YouTube
- YouTube vs iTunes
- YouTube Plans on Music Video Distribution
